Find & keep the right people.
Through strong brands and powerful stories.
We balance
your brand
Brands are the sum of their stories. Well told, these stories foster credibility, fascination, and purpose.
your people
Thriving organizations have great stories to tell. Great stories empower people. And with them – businesses.
Employer Branding
Organizational Development
Brand Strategy
Team Development
Brand Communications
Change Facilitation
Storytelling
Purpose, Mission & Vision
pick
your card
Your People: Organizational & Team Development
Communication & Collaboration
How to fight less, agree more and collaborate well?
Develop a positive culture through honest and respectful communication, engaging leadership, clear roles and responsibilities and processes that make sense.
- Trainings & Workshops
- short & long term
Healthy communication culture
Understand how to convey your message in a clear and concise way. Discover your signature. Learn how to fascinate and engage with words. From presentation to conversation, briefing to feedback - strengthen your communication skills.
- Training
- 1+ days
Coach to lead
Madonna, Tetris, MTV... much was born in the 80ies. And leadership has grown up. Learn how to lead by vision, listen and empathize with individual needs, coach for greatness and resolve conflict naturally.
- Workshop
- 3+ days
From objective to result
Focus on structure, process, co-creation and interfaces to bring ideas to life by collectively staying focused and agreed upon the target.
- Training
- 2+ days
Creativity & Innovation
How to develop fresh ideas, invent new products & stay agile.
The talent to create is in everybody. As all skills, creativity is a matter of confidence and training. Learn how to access your own as well as collective creativity.
- Trainings & Workshops
- short & long term
Unleash your creativity
Learn to spread your creative wings, change your perspective and imagine anything. With a carefully selected set of methods and an open mind we support you in breaking down the barriers that keep you from playing with the big ideas.
- Workshop
- 2+ days
Storytelling lab
As the oldest form of communication, narratives shape how we think, act and communicate. Learn to harness the power of story to get your point across, to engage others and to shape your future.
- Workshop
- 2+ days
Beyond status quo
Stuck teams, same ideas over and over, tiring processes, lack of vision: Let's discover what lies beneath the old ways. We offer easy steps to question what seems necessary to discover what is possible.
- Workshop series
- 2+ days
Vision & Mission
How to agree on common goals & follow through effectively?
Clear and agreed on goals are the foundation of every success story. We bring structure into goals, expectations, responsibilities and roles to create a clear roadmap towards a shared goal.
- Facilitation
- long term
A shared intention
What do I need? What do you need? What do we need? What can I do? What can you do? What can we do? We create balance between individual and collective goals, find the common, work out the odds and give it life.
- Workshop series
- 1+ weeks
A common path
Storytelling isn't just for kids. Travel into the future and discover the story that ultimately led to success. Learn how to tell and engage with your future story and most importantly: how to bring it to life in the here and now.
- Workshop series
- 1+ weeks
An impactful roll out
Even the best statements need thoughtful and strong communication to make a lasting impact. We support in finding and shaping the right vision and mission statements and giving them the attention and effect they deserve.
- Creative package
- 1+ weeks
Your Brand: Corporate & Employer Branding
Strategy & Insight
How to find, attract & recruit the right people?
Based on a strong strategic foundation we shape a convincing proposition that makes the right people fall in love with your brand. And make it a lasting love story.
- Strategy package
- 4+ weeks
First-hand insight & in-depth analysis
Actionable data and insight about your organization: What do talents think about us? What makes people come here? How to make people stay? In a structured process we collect everything necessary to identify, understand, attract & retain the right talent.
- Analysis & Interviews
- 2+ weeks
Employer value proposition
Your essence: In a brief, easy to understand and to apply framework we position your brand within the market, give it personality and equip it with messages that are unique, outstanding and tailored to the talent you seek.
- Brand architecture & EVP
- 2+ weeks
Personas & Candidate Journeys
We give your target groups a face, we structure your candidates journeys from the day they become aware of your brand to the moment they realize they made the right decision to join you.
- Target groups & Touchpoints
- 2+ weeks
Story & Campaign
How to speak, look and shine bright in a crowded market?
We build a strong, unique and convincing employer brand: Story, design, creative campaign and content to win over candidates and retain existing talent - effective and ready to deploy.
- Creative package
- 4+ weeks
Storytelling & content to engage
We structure your messages and topics and cast them into concise and inspiring storylines that engage your target groups and convert awareness and interest into applications.
- Storytelling & Messaging
- 2+ weeks
Campaign to raise awareness
We build a unique creative platform to raise awareness for your brand. Along with it we create a campaign architecture to effectively reach and draw in the right people.
- Campaign
- 3+ weeks
Look & feel to remember
We create the design and tone of voice that underlines and strengthens your brands personality and illustrate with real-life examples to get everyone on the same page on who your brand is.
- Design, Tonality & Naming
- 2+ weeks
Training & Implementation
How to become Independent & lead your very own brand?
We enable your organization to fully understand and apply the process of employer branding. To allow you to take control and develop your very own brand - and be it's heart and soul.
- Training series
- 4+ weeks
Team setup & tools
Clear roles and responsibilities, a working set of tools, efficient work flows and a framework of metrics and objectives. We set up a core team of existing talent and actively support in sourcing missing people & partners.
- Setup
- 2+ weeks
Process design & interfaces
Together with relevant stakeholders we define interfaces and streamline processes behind ideation, content creation as well as fast and effective company-wide information collection.
- Collaboration & Processes
- 2+ weeks
Creative content
In a series of trainings we equip the core team with the creative ideation, writing and production skill, guide a cohesive brand building and make sure everyone has what they need to fulfil their responsibilities.
- Coaching Series
- 4+ weeks
Transrational: Off-sites & Experiences
Future through history
Tailor-made experiences for lasting results.
Creating memories like a festival while resonating like a team coaching: We develop and lead custom off-sites and corporate events that intentionally break expectations to foster clarity, belonging and individual empowerment.
- Training off-sites
- Berlin
- 1 day
Story-driven Trainings
Exit the comfort zone...
...enter the transrational rabbit hole. Together we venture into forgotten urban spaces, into nature and into the land behind the mirrors. To draw inspiration, ideas and insight. Discovery and history become experience and archievement for teams and organisations.
- Off-Sites
- Anywhere
- 2+ days
Trinity Trips
Networking x skill sharing x urban discovery
Developing your personal skills along with your professional network - all through the history of exciting, undiscovered urban spaces. Join a group of hand-picked people and let three creatives lead you on a trip of learning, exchanging and sharing.
- Training Experiences
- apply here
Got something else in mind? Let´s talk!
The Cartographer
Former software engineer, now brand strategist and systemic coach, Ruben can see structure in chaos, break down problems into building blocks and piece together creative and robust solutions. As such he helps organizations and teams to discover their essence, embrace change and successfully seize opportunities.
The Wild-Child
Philipp has always been a storynaut. With his background in the Humanities, he started out in film and went on as creative director in advertising before dedicating himself completely to his main passion: people and their stories. He writes, shapes, composes and sharpens whatever is necessary to set organizations & brands on fire.
THE TRANSRATIONAL | BERLIN
